This beautiful adventure started eleven years ago in Europe when Chantal met Saida in Paris during Fashion Week. A few months later, Saida moved from Paris to San Francisco where Chantal was already established in the bridal industry. After a few months, Saida realized the Parisian styling concept was missing from the bridal boutique experience. Together they re-invented bridal fashion in the Bay Area.
With unparalleled service, impeccable craftsmanship, and trendsetting designs, Nouvelle Vogue was able to attract an international clientele from the beginning.
Personal Note: In 2004, we co-founded Nouvelle Vogue, an exclusive bridal boutique in San Mateo, Californian, just minutes away from the city of San Francisco. The selection of gowns, veils, and headpieces, is unique to Nouvelle Vogue and cannot be found anywhere else in the San Francisco Bay Area. Our knowledge and expertise in fashion motivate us to impose a different view in bridal fashion with a singular approach. We will help you express your unique style while keeping your personality in mind. We truly believe that each bride should own her look.
In 2011, we opened our new location in a more intimate space on the 2nd floor of San Mateo Drive. In addition to bridal attire, our collection has expanded to include couture evening wear.
Please call us for your private appointment. We would love the opportunity to style you for your wedding day.
Saida & Chantal